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Breastfeeding is the best nutrition for healthy growth and development of babies. Good maternal nutrition helps sustain an adequate supply and quality of breast milk. Unnecessary introduction of bottle-feeding, partially or fully, or of other complementary foods and drinks may have a negative impact on breastfeeding, which may be irreversible. Consult your doctor and consider the social and financial implications before deciding to use breast milk substitutes or if you have difficulty breastfeeding. Follow usage, preparation and storage instructions of breast milk substitutes or of other complementary foods and drinks carefully as improper or unnecessary use may pose a health hazard.
Article image - Discover the secret to Friso’s naturally nutritious milk - main image

Discover the secret to Friso’s naturally nutritious milk

Every child deserves the highest quality of nutrition, and in order to do so, we need to constantly be on the lookout for ways to improve our milk. Read on and we’ll let you in on our little secret – how, through our rigorous quality checks at every step of production, nutrient-rich milk is transformed into quality formula milk. From our farms to you.
Article image - Discover the secret to Friso’s naturally nutritious milk - Every cow is special

Every cow is special to us

The basic ingredient in good formula milk is good milk. With over 11,000 family-owned farms in the Netherlands, and an average of 100-200 cows per farm, our cows have enough space to roam and graze, allowing them to be physically active as well as comfortable. Each cow also has its own electronic collar and unique tag that allows us to monitor their individual health status, such as how many steps they have taken, when they were last milked, and milk composition. Farmers can then create customised feeds that provide optimal nutrition based on the milk composition and each cow’s needs. Furthermore, our cows have the freedom to be milked whenever they like – resulting in naturally nutritious milk.

Article image - Discover the secret to Friso’s naturally nutritious milk - Ensuring milk quality

Ensuring milk quality at every step of production

Producing naturally nutritious formula is no easy feat. There are many steps to take and we keep a close watch on each one. From milk collection and optimum storage, to stirring the milk every two minutes to maintain freshness, to milk transportation across our factories via our milk trucks, equipped with insulated tanks that keep the temperature below 4°c, the stringent quality checks conducted by our internal and external audits conducted on our products before export and shipment are all in place to ensure that you get the highest quality formula milk we have to offer.

Article image - Discover the secret to Friso’s naturally nutritious milk - Dairy Science

Holland’s Dairy Science for gentle tummies

Unlike adults, a child’s digestive system is delicate and requires the softest of touches. The Friso Gold formula is designed with your child in mind.LockNutri® Technology preserves natural nutrient* using mild heat treatment during the formula production process, thus locking in milk protein structure in its natural form so it is easy to digest.

Natural nutrition with no added sucrose

At FrieslandCampina, we continuously strive to improve the nutritional value of our products. That’s why our Friso Gold range of milk formulas have no added sucrose as ingredients, while at the same time providing natural nutrient such as protein, calcium, and B Vitamins without increasing the calorie intake or risk of cavities for your child. This is also in keeping with World Health Organization (WHO) guidelines to reduce sugar intake for children and adults alike1.

Article image - Discover the secret to Friso’s naturally nutritious milk - Protection Lid - English

Sealed-in goodness with our Protection Lid

Caring for your child is one of life’s greatest tasks, and it only makes sense for us to set our standards high when we create products for mum and child. We believe that every good product needs to be packaged well for us to be able to deliver the quality formula milk created for your child. Every Friso tin is packaged with a Protection Lid that is designed to be tamper-proof and airtight, complete with two safety locks that secure your quality milk. The thoughtful design also includes a hygienic spoon holder to avoid contact with the powder, and leveller to ensure you get accurate servings every time.

Your child’s safety comes first

You wanted to know where your child’s milk really comes from, and we set out to answer your pressing questions. We created TrackEasy, an industry-first innovation that lets you trace the milk source of your Friso tin and see the rigorous farm checks conducted. By scanning the unique QR code at the bottom of your tin, you can view details such as farm environment, cow health checks, milk quality checks and more, for peace of mind and assurance of our milk quality.

And there you have it - the truth behind our naturally nutritious milk. We pledged to help you nurture your child in the best possible way, and our commitment to constantly improve ourselves is the best way forward.

References

  1. https://www.who.int/mediacentre/news/releases/2015/sugar-guideline/en/

 

*Natural nutrient refers to an essential amino acid (lysine) in milk protein 

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